ADELAIDE was opened in Minami Aoyama as a store that transmits current trends from cities around the world in real time. With the aim of creating "an inspiring place to encounter designs that hybridize past styles with new concepts," ADELAIDE selects only designers who pursue sophisticated and high quality products. This is where the challenge of creating new value begins.
2006 Renewal Open
As a prototype of "fusion of art and fashion", which is one of the shop concepts ADELAIDE has been building up. We have developed several sections (display spaces) based on the theme of "Art Museum". Each display space expresses the background artwork of the creator. It is a creative space that displays a wide range of talents, aesthetics, and sensibilities.
2016 25th anniversary
To celebrate ADELAIDE's 25th anniversary, ADELAIDE's representative family brands have released special limited edition items. VETEMENTS, RAF SIMONS and NEHERA will release a limited number of special wear items designed exclusively for ADELAIDE. In addition, BALENCIAGA will prepare 25 pieces of archived jewelry in a special box and exhibit them in an installation style.
Opened ADDITION ADELAIDE in Jingumae as a sister store of ADELAIDE. Based on selections from cities around the world, the brand and designers propose more unique clothes without being influenced by trends. It is a new type of select store with the keywords of "pursuit of rare value, fusion with art, unisex and utility. Based on the belief that everything is based on collaboration, we started by bringing together talents, ideas, and energy from various fields to challenge the endless possibilities of creativity based on our respective values.
The minimalist store space with white walls and metal racks was designed by Elizabeth Kreseva, a contemporary artist who has also worked on the Sankai Juku stage. One of the possibilities that ADDITION seeks is to create a store that is not only a place to buy clothes, but also a space to do so. All of these concepts are expressed in the name "ADDITION" (add).Opened ADDITION ADELAIDE in Jingumae as a sister store of ADELAIDE. Based on selections from cities around the world, the brand and designers propose more unique clothes without being influenced by trends. It is a new type of select store with the keywords of "pursuit of rare value, fusion with art, unisex and utility. Based on the belief that everything is based on collaboration, we started by bringing together talents, ideas, and energy from various fields to challenge the endless possibilities of creativity based on our respective values.
The minimalist store space with white walls and metal racks was designed by Elizabeth Kreseva, a contemporary artist who has also worked on the Sankai Juku stage. One of the possibilities that ADDITION seeks is to create a store that is not only a place to buy clothes, but also a space to do so. All of these concepts are expressed in the name "ADDITION" (add).
2004 New Floor Open
A new floor extension was opened in Addition Adelaide. Steve Ridbury of the British design team Postnormal was in charge of space production for this floor, and BLESS was in charge of the MOBILE installation, the centerpiece of the floor. BLESS is in charge of the MOBILE installation. Through the collaboration of artists aiming for high creation, our concept based on "new values - unisex, progress in aesthetics" will evolve and develop a fresh and unique market. Our concept is evolving and we are always looking for new and unique markets.
2012 10th Anniversary
In commemoration of the 10th anniversary of the opening, the store's symbolic logo design and window design was handled by Homework, a design studio that has been in the spotlight for its work on the art direction of international fashion magazines HE and Cover, as well as the visuals for Lady Gaga's new perfume.
2017 15th Anniversary
The original concept of the store followed the keywords of "pursuit of rare value, fusion with art, unisex and utility", we create a creative space like an art gallery. The store will feature original brands that are creating new movements, as well as designers and artists who collaborate with each other to share common sense and values, and pursue the endless possibilities of creation. With the concept of "NEXT ADDITION ADELAIDE", which has evolved to a new stage while maintaining the original concept of the "Next Addition Adelaide", the store has been expanded and reopened with the aim of becoming a center of inspiration and a platform that will impact the creations of the world's top artists.
〒150-0001 渋谷区神宮前4-19-8 アロープラザ原宿 1F Arrows Plaza Harajuku 1F, 4-19-8, Jingumae, Shibuya-ku, Tokyo 150-0001 Tel: 03 5786 0157 Email: addition@thewall.co.jp
Opening of a lifestyle store in collaboration with ADELAIDE in the spa of Four Seasons Hotel Tokyo Otemachi, proposing the next generation of luxury
We are living in an age where values and lifestyles are changing drastically due to the Corona disaster, and people are paying more attention to seriously considering what is authentic and what is right.
In these times, we are striving to create a new lifestyle store based on the concept of "creating a rich culture" that can communicate the spirit and culture of producers, craftsmen, designers, and artists who continue to pursue only authentic products in all genres to the world from Tokyo. We propose a new lifestyle store based on the concept of "creating a rich culture. The concept is to know the real thing in daily life and to be able to feel it by touching the real thing. Adelaide-selected brand items that have not yet arrived in Japan, rare products that are difficult to obtain, masterpieces from long-established stores, and works by potters and crafters who are concerned with the Japanese sense of beauty, as well as quality-oriented organic and sustainable "products, lifestyle, and values" are proposed. products, lifestyles, and values.
To celebrate the grand opening, limited edition items by VETEMENTS, MAISON MARGIELA (to be launched in January), REIGNING CHAMP, etc. will also be available.
